OPTIMAL GUEST EXPERIENCES
Understanding store traffic is crucial to retail success. With A1 Innovation Group’s people counting, retailers can compare engaged to non-engaged visits, understand their patterns within the store space, and even manage customer line-ups to ensure optimal guest experience. Store sales data combined with traffic counts provide a benchmark and the ability to evaluate team performance. Nationally, the ability to compare store performance across locations facilitates knowledge sharing and greater performance. People counting provide the ability to measure effectiveness of merchandise changes, store layouts, and marketing programs by accurately and immediately having access to in-store traffic patterns, and local managers can optimize staffing and inventory by analyzing historical trends and utilizing A1 Innovation Group’s built-in ability to forecast traffic.